RCS business messaging is the next-generation upgrade to SMS, offering brands richer, interactive communication directly in the native messaging app. With Sinch, businesses can deliver enhanced messages that include images, videos, carousels, action buttons, and verified sender IDs. Unlike basic text messages, RCS allows real-time engagement, guided customer journeys, and higher conversion rates. Sinch provides a secure, scalable platform to help enterprises integrate RCS through simple APIs and deliver app-like experiences without requiring users to install anything. From customer support to marketing and transactional alerts, Sinch enables smarter, more dynamic communication with RCS business messaging.