Modern customers expect a real-time response from their financial service providers. Hence, most banks today are putting emphasis on creating a customer engagement that nurtures the needs of the users, builds trust and facilitates personalized communication. Many of the leading banks opt to seek out specialized
Text Messaging services for this purpose. SMS notifications are extensively used by banks and other financial companies today to make the process of monetary transactions transparent, allow customers to have a superior degree of control, and ensure better customer security and safety.
Here are some of the ways modern banks use SMS services today:
1. Payment reminders
2. Promotions
3. Real-time payment updates
4. OTP
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